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Home · Cookies

Cookie Policy.

Last updated: July 2026

Maaten Ltd ("Maaten", "we", "us") uses very little in the way of cookies or similar technology on maaten.com. This page explains what we do use, why, and how to control it, in line with the UK's Privacy and Electronic Communications Regulations (PECR) and UK GDPR.

In short: maaten.com does not set any advertising or third-party tracking cookies. We do not currently run Google Analytics, Meta Pixel, LinkedIn Insight Tag or any similar service. The only measurement we run is a small first-party script that never writes a cookie.

1. Who we are

Maaten Ltd is a company registered in Scotland, based in Edinburgh, United Kingdom. For any question about this policy, contact hello@maaten.com.

2. What a cookie is

A cookie is a small text file placed on your device by a website. Sites also use similar technologies, such as pixels, local storage and beacons, for the same purposes: remembering you, or measuring how a site is used. Under PECR, most non-essential cookies need your consent before they're set.

3. What this website actually uses

Strictly necessary

maaten.com is a static marketing website. It does not use accounts, logins or shopping carts on the pages you're browsing now, so it does not set any strictly-necessary session cookies. (The Maaten product itself, once you're a customer, uses essential session cookies to keep you signed in; those are covered by your customer agreement, not this page.)

Analytics: cookieless by design

Some pages load a small first-party script (maaten-track.js) that records basic, anonymous usage events, such as a page view or a click on a "Book a demo" button, in your browser's memory for the current visit only. It does not:

  • set a cookie, or write anything to local storage;
  • identify you personally or build a cross-site profile;
  • share data with an advertising network.

The events exist only in memory while you have the page open, and are discarded when you navigate away or close the tab. If we later switch on a real analytics endpoint, that data point is beaconed directly to our own infrastructure, still without a cookie. Because nothing is stored on your device, this doesn't require consent under PECR, but we're telling you about it anyway.

Third-party embeds

Some pages link out to WhatsApp ("Ask Maaten") and to our chosen video host for product demo clips. Following one of these links may set its own cookies once you land on that third party's site; that's covered by their policy, not ours. We do not embed third-party analytics, advertising or social-media tracking pixels on maaten.com.

4. If this changes

If we introduce cookie-based analytics, advertising pixels, or any other non-essential tracking (for example Google Analytics or a LinkedIn or Meta ad pixel), we will add a cookie-consent banner and ask for your permission before anything is set, as PECR requires. This policy will be updated first.

5. How to control cookies

Because we don't set non-essential cookies today, there's nothing to opt out of on this site. If that changes, you'll always be able to withdraw consent as easily as you gave it. In the meantime, you can control cookies generally through your browser settings, including blocking them entirely or clearing existing ones. Blocking all cookies may affect other websites you visit.

6. Changes to this policy

We may update this policy as the website changes. Material changes will be posted here with a revised date.

7. Contact

Questions about cookies or tracking on maaten.com? Email hello@maaten.com. See also our Privacy Policy for how we handle personal data more broadly.

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