Too many options.
No clear priorities.
Deciding where to start, or which experiments to back, is difficult without a shared business plan.
Make your business
work better with AI.
We help you turn AI ambition into a practical plan, build the agents and workflows your business needs, and equip your people to use them.
Discuss your AI projectFind your AI starting point
For CEOs, COOs and executive teams in UK businesses with 50 to 500 employees.
AI ambition needs a practical plan.
Whether you are starting out or already using AI, the goal is a better-running business.
Too many options.
Faster tasks.
The same broken workflows.
Disconnected systems, hard-to-find knowledge and manual handovers still slow the business down.
Promising tools.
Uncertain value.
Without the right skills, ownership and measures, useful ideas struggle to become everyday improvements.
How we help.
Practical support across your people, processes and products.
You do not need to know which agent to build. We bring strategy, training and engineering together around the work you want to improve.
AI Training & Enablement
Learning pathways that help your people assess opportunities, use tools effectively and check the quality of their work.
Build your team’s capability ↗Executive & Business Strategy
Workshops with your leadership team to agree an AI vision, prioritise investment and create a practical roadmap.
Set your AI strategy ↗Implementation Sprints
Bespoke agents, connected systems and better workflows. Built in focused sprints, with agreed measures and human oversight.
Put the plan into operation ↗Your priorities determine the route.
Start where you are. Agree the next useful step, not a compulsory programme.
Diagnose and prioritise
Choose a business problem and establish a baseline.
Choose a tailored route
Agree the scope, responsibilities and success measures.
Engineer and integrate
Build the agents and workflows; connect your systems.
Embed change
Train your people and test the solution in real work.
Operate and improve
Support adoption, review results and keep improving.
See what we build.
Three practical ways to put AI to work. Explore the product behind each business problem.
Maaten Company Brain
Make company knowledge easier to use.
Connect the information your people need, with answers grounded in company sources. Configured and managed by Maaten.
Explore Company Brain ↗Sovereign & private AI
Use AI within your data boundaries.
A client-specific solution designed around where data can run, who can use it and how it is operated.
Explore private AI ↗Maaten Media OS
Bring paid-media operations together.
Connect campaign structure, cross-channel data and AI-assisted operations in one paid-media operating system.
Explore Media OS ↗Human decisions.
Clear responsibility.
Agree how the work will be delivered, measured and supported.
Your data and access.
Define what agents can access, where data is processed and which actions need approval.
Results you can review.
Set a baseline and acceptance criteria before the build, then review progress against them.
Support after launch.
Agree ownership, monitoring and ongoing support before the solution goes into use.
Your questions, answered.
Do we need to know what we want to build?
No. You don’t need a finished brief. Tell us what you want to improve, and we can discuss the right starting point.
We already use ChatGPT or Copilot. What would change?
We look at the work around those tools: shared knowledge, connected systems, repeatable workflows and human oversight. The right route may improve what you already use rather than replace it.
Can you work with our existing systems?
We assess your systems, access and supplier constraints before recommending integrations. Connections and responsibilities are agreed in the scope.
Where will our data be hosted?
We agree hosting, model providers and access requirements for your use case. Suitable options can include cloud, dedicated or on-premise infrastructure.
How do you involve our people?
Your team helps define the problem and test the solution. Training and learning pathways support new ways of working alongside the engineering.
What are we committing to?
An enquiry does not commit you to paid work. We explain the proposed engagement, scope and price before you decide. Assessments, implementation and managed operations are separate decisions.
What would you like AI to help your business do?
Tell us what takes too much time, gets stuck or needs to work better.
You don’t need a finished brief. Tell us what you want to improve.
Discuss your AI project